Plumbing has become a thriving business in the last few years together with other skilled trades. More and more houses are being built with even more bathrooms, more advanced heating and plumbing systems, and it is no longer legal for the public to do their own plumbing.
Having a leak in the middle of the night needs to be dealt with quickly, and so having quick access to plumbers contact information is vital. The internet is available 24hours a day, and it is just as quick to search for a plumbers website in google as it is frantically flicking through the yellow pages directory.
There will be two different types of customers that require your plumbing services: Each will purchase your service completely differently. The first is the Emergency customer –their priority is getting the plumber out as soon as possible, and to fix the problem in hand. They will find your website and look for a contact number, maybe looking to see how much a call out charge is. The last thing that will be on their mind is to compare prices.
The second customer will be looking for installations and maintenance – they will do a lot more research, and be more careful on deciding which plumbing company to use. They maybe looking for competitive prices, and do a lot more enquiring before making a final decision. They will be looking for quality workmanship and service, so having a professionally designed website is essential to bring in the bigger customers.
Having a well designed website will look more established and trusting, and is more likely to sell the service much quicker than other simple, text based web site. Simple designs with minimal information about the company and services offered will more than likely put the customer off. I personally have always chosen the company with a professional and more established design. It is always harder to put your trust in a company that doesn’t look good on the internet.
Having a website that displays all your plumbing services clearly and professionally is important. For both types of customers – emergency and. You will need to provide the relevant information to both types of customers as well as presenting your company well.
Creare have designed a range of websites for numerous plumbing companies around the UK. We know that with the right, professional design, this will persuade potential customers to make an enquiry with you rather than a competing company with perhaps a less enticing design. When designing a plumbers website, Creare make sure the information for all target customers is incorporated and separated so that navigation round the site is simple and enjoyable to use.
